New Year, New Us, New Ranges 

2024 marks nine years of Where Saints Go! To celebrate, we’ve refreshed our look and have carefully hand-selected a series of new ranges designed to elevate your home even further. From the bed linen to the tableware, each exciting new addition has a luxurious, timeless appeal that works well with a variety of different aesthetics.

The new look for Where Saints Go is clean, crisp and instantly recognisable. We’ve given our logo a smooth and sophisticated look, simplifying the silhouette and firming up our identity, which is something we are very proud of. While our look has changed, our ethos remains very much the same. Our dedicated customer team (the one that is rated excellent on Trustpilot) remains the same, and our drive to bring you ‘anything but ordinary’ does too, our founders, Mark and Tracey, continue to visit our suppliers in person and assess the quality themselves before they add anything to our collection.

When deciding on this new direction, Mark stated that “if nine years in the furniture industry has taught us anything, it’s that the priority should always be on the needs and desires of our customers. It’s not just about hopping on the latest trend, but assessing what our customers want on a more aspirational, lifestyle level.”

So, what stunning new additions can you expect from us?

We’re about to launch our brand-new dinnerware collection comprising the Rustica and Elin ranges. Both ranges include luxurious yet rustic ceramic dinner plates, bowls and mugs so that you can create a matching - or mismatched - aesthetic. All styles have been carefully chosen to bring visual enjoyment to the dining experience. Each plate, bowl and mug has texture, colour, warmth and patterns that will transform daily eating and drinking into a fine dining event. Whether you’re someone who loves to host or the keen chef that needs beautiful plates to do your food justice, this luxury dinnerware collection will bring something tangibly exquisite to your space, transforming how it looks and feels.

A New Look for Where Saints Go in 2024

UK-based furniture brand Where Saints Go has recently launched its new logo and branding, which takes on a more clean and sophisticated aesthetic, in reflection of the nine-year growth since its inception in 2015. Hailing this as their ‘new year, new us, new ranges’ moment, the brand describes this new direction as clean, crisp and instantly recognisable.

“We’ve given our logo a smooth and sophisticated look, simplifying the silhouette and firming up our identity, which is something we are very proud of. While our look has changed, our ethos remains very much the same. Our dedicated customer team (the one that is rated excellent on Trustpilot) remains the same, and our drive to bring you ‘anything but ordinary’ does too, our founders, Mark and Tracey, continue to visit our suppliers in person and assess the quality themselves before they add anything to the collection.

When deciding on this new direction, Mark stated that “if nine years in the furniture industry has taught us anything, it’s that the priority should always be on the needs and desires of our customers. It’s not just about hopping on the latest trend, but assessing what our customers want on a more aspirational, lifestyle level.”"

To coincide with the new brand look and feel, Where Saints Go is launching a luxury dinnerware collection with a choice of handmade, organic ceramic plates, bowls and other essential crockery all sourced from skilled makers and artisans. Designed for the keen host, cuisine connoisseurs and everyone inbetween, the Rustica and Elin dinnerware ranges are a high-end hybrid of Scandi-rustic and luxurious - there’s no mass-produced sameness in sight!